By now we’ve all heard about Benefit’s exciting new launch – the BADgal BANG! Mascara. I’m a big fan of Benefit’s previous mascara launches, particularly the They’re Real mascara which is one of my all-time favourite mascaras, so I was looking forward to giving the new BADgal BANG! mascara a go.
Does this mascara really live up to all the hype that has surrounded its launch?
Firstly, can we all agree on just how cool the packaging looks?! Pink, black and with a studded top, the packaging is definitely a WINNER!
The main selling point of the BADgal BANG! mascara is that it promises to give you an impressive 36 hours of full-blast volume. Personally, I wear my mascara for around 8-10 hours a day, but I have seen some YouTubers test out the mascara for a full 36 hours and it seemed to do pretty well, so my expectations for this mascara were high.
The mascara wand is plastic, just like Benefit’s other mascaras. Although I normally prefer a natural bristle brush to a plastic wand, Benefit mascaras seem to be an exception as they somehow work really well with my lashes (naturally quite long but lacking volume). The BADgal BANG! mascara features a new brush by Benefit that contains 300 soft half cone-shaped bristles to maximise the product deposit on each lash, thereby increasing the volume. It also contains aero-particles, one of the lightest known materials that is derived from space technology, in order to avoid weighing the lashes down with the volume.
The formula itself is designed to layer on easily for bigger lashes and is smudge-proof, flake-free and water-resistant so it should well and truly last all day.
So, how did I personally find the BADgal BANG! mascara?
I like having big dramatic-looking lashes as part of my everyday makeup. Even though I like to keep my makeup looking quite natural, I find that a good mascara can really help my eyes look bigger and more awake, even on early mornings.
The first thing I noticed was that the formula of the mascara is quite wet, which made me doubt how much I’d like this. However, as soon as I applied my first fresh layer of BADgal BANG! on my lashes, all my doubts melted away – it is incredible! Just one layer provides so much volume, and the mascara is a TRUE black (not a grey-ish black like some other mascaras!). I’ve read some reviews which said that the mascara looked clumpy on their lashes, however personally the mascara looked just fine on me, and as you can see from the photo above, there’s not a clump in sight!
The mascara lasted very well on my lashes throughout the day and I’m looking forward to carry on using this through to the summer months, when a water-resistant mascara is definitely a good idea – especially on hot days or when on holiday! I love using makeup products that you can just apply once at the beginning of the day, and not have to worry about it until you go to remove your makeup in the evening, and this is a great mascara for that.
Compared to the Benefit They’re Real mascara, the BADgal BANG! is definitely more volumising although the They’re Real mascara is ever so slightly more lengthening. But if it’s more dramatic lashes that you’re after, the BADgal BANG! is the way to go! Available online from Benefit.